PENERAPAN PRINSIP MANAJEMEN DAKWAH DALAM SOSIALISASI BMTAL-MUAWANAH IAIN BENGKULU DI DUSUN SUMBER REJO DESA LOKASI BARU KECAMATAN AIR PERIUKAN KABUPATEN SELUMA

Abstract

The purpose of this study to determine the application of the principle of da’wah management and supporting and inhibiting factors in socialization BMT Al-Muawanah in Sumber Rejo Village. This research uses qualitative descriptive with descriptive method, while the informant use snowball sampling amounted to 6 people. Data collection using interviews, observation and documentation. The application made in the socialization is the first principle of amar makruf nahi mungkar in the form of invite the community to understand the BMT and prevent them join in broker riba (renternir). Second, the obligation to uphold the truth in the form of honest and open management. Third, the principle of enforcing justice in a fair form between fellow administrators and members. Fourth, the principle of obligation to convey the mandate of the agreement in accordance with an agreed contract. Supporting and inhibiting factors in the socialization of BMT Al-Muawanah in Sumber Rejo Village. Supporting factors of the community itself gain knowledge about BMT both bookkeeping, and administration and level of public awareness while the board itself is facilitated by IAIN through the dedication of Lecturers While the pengahmbat factor of the community that is less open and the lack of level of public awareness itself and inhibiting factors of the board less leisure time as well as a location far from the city.